About Me

My photo
MUMBAI, MAHARASHTRA, India
I'm a qualified interior designer from Sir J.J. School of Art, Mumbai, India. I graduated in 2006. I started out as an interior designer working with architects but soon realised that my real calling was art direction and production design. So from then...till now, i have worked in the capacities of an assistant art director to an art director. In the past nine and a half years I have worked on feature films, commercials, events, reality show and a teleserial. Presently, I would like to take up an opportunity to work in the capacity of an art director.

Wednesday, 31 August 2011

Television commercials

LUX COZI TVC:
SRK in lux cozi film..
Production house: Red chillies
January 2010
Location: Filmistaan studios - floor no.3, Horniman circle - v.t. , Andheri sports club

My designation: Chief assistant art director

This set has a muted feel to it in terms of colour scheme yet being stylish in a subtle way be it the huge hotel lobby, the corridor and the room where SRK casually sits on the sofa. Treating it in a grey scale pattern was a conscious attempt giving it an international feel.


Posted by at
Labels:

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)