About Me

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MUMBAI, MAHARASHTRA, India
I'm a qualified interior designer from Sir J.J. School of Art, Mumbai, India. I graduated in 2006. I started out as an interior designer working with architects but soon realised that my real calling was art direction and production design. So from then...till now, i have worked in the capacities of an assistant art director to an art director. In the past nine and a half years I have worked on feature films, commercials, events, reality show and a teleserial. Presently, I would like to take up an opportunity to work in the capacity of an art director.

Wednesday 31 August 2011

Television commercials

SLICE MANGO TVC:
Katrina in slice mango's aamsutra..
Aamsutra series..
Production house: Nirvana films
December 2009 - January 2010
Location: Filmistaan studios - floor no.3

My designation: Chief assistant art director

This is actually a set build. The entire greenery is positioned around a water tank specifically constructed as per requirement. The horizon is a painted backdrop. All the trees, rocks, stones are artificial ones, specially made for the set. The greenery is a mix of artificial and real plants carefully placed to create the desired forest feel.


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